Privacy Policy for Skeels Direct

Effective Date: 23/07/24

Welcome to www.skeelsdirect.co.uk (the “Site”). Skeels Direct (“we,” “us,” or “our”) is committed to protecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site.

By using the Site, you agree to the collection and use of information in accordance with this policy. If you do not agree with the terms of this privacy policy, please do not access the Site.

1. Information We Collect

Personal Information We may collect personally identifiable information that you voluntarily provide to us when you register on the Site, place an order, subscribe to our newsletter, respond to a survey, fill out a form, or engage in other activities, services, features, or resources we make available on our Site. The personal information we collect may include:

  • Name
  • Email address
  • Mailing address
  • Phone number
  • Payment information

Non-Personal Information We may collect non-personal information about you whenever you interact with our Site. This may include the browser name, the type of computer, and technical information about your means of connection to our Site, such as the operating system and the Internet service providers utilized and other similar information.

2. How We Use Your Information

We use the information we collect in the following ways:

  • To personalize your experience on our Site
  • To improve our Site based on your feedback and interactions
  • To process transactions
  • To send periodic emails regarding your order or other products and services
  • To follow up with you after correspondence (live chat, email, or phone inquiries)

3. Information Sharing and Disclosure

We do not sell, trade, or otherwise transfer to outside parties your personally identifiable information unless we provide users with advance notice. This does not include website hosting partners and other parties who assist us in operating our Site, conducting our business, or serving our users, so long as those parties agree to keep this information confidential.

4. Third-Party Services

Google Analytics We use Google Analytics to collect information about your use of the Site. Google Analytics collects information such as how often users visit the Site, what pages they visit, and what other sites they used prior to coming to the Site. We use the information we get from Google Analytics to improve our Site. Google Analytics collects only the IP address assigned to you on the date you visit the Site, rather than your name or other identifying information. We do not combine the information collected through the use of Google Analytics with personally identifiable information. Google’s ability to use and share information collected by Google Analytics about your visits to this Site is restricted by the Google Analytics Terms of Service and the Google Privacy Policy.

Mailchimp We use Mailchimp to manage our email marketing subscriber list and to send emails to our subscribers. Mailchimp is a third-party provider that may collect and process your data using industry-standard technologies to help us monitor and improve our newsletter. Mailchimp’s privacy policy is available at https://mailchimp.com/legal/privacy/.

Meta Pixel We use the Meta Pixel to understand and deliver ads and make them more relevant to you. The collected data remains anonymous and we cannot see the personal data of any individual user. However, the collected data is saved and processed by Facebook. Meta may connect this information with your Facebook account and use it for promotional purposes in accordance with Facebook’s Data Policy which can be found at https://www.facebook.com/policy.php.

5. Data Security

We implement a variety of security measures to maintain the safety of your personal information when you place an order or enter, submit, or access your personal information. However, please be aware that no method of transmission over the Internet, or method of electronic storage, is 100% secure and we cannot guarantee the absolute security of your information.

6. Your Rights

You have the right to access, correct, update, or delete your personal information. If you wish to exercise these rights, please contact us at info@skeelsdirect.co.uk

7. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page. You are advised to review this Privacy Policy periodically for any changes.